A New Lease of Life for Polo on Snow in St. Moritz
The St. Moritz polo tournament on snow has a new backing and a new name: the traditional tournament on the frozen lake of St. Moritz and well-known worldwide will henceforth be called «Snow Polo World Cup St. Moritz». It will be backed by new investors and organised by a new operational team consisting mainly of people from the St. Moritz area.
The uncertainty about the future of the St. Moritz polo tournament on snow has come to an end: A team around Reto Gaudenzi – the man from St. Moritz who once launched the tournament and went on to manage it for twelve years – will be organising the «Snow Polo World Cup St. Moritz» as of next winter.
Well-known personalities from the Swiss polo circle are supporting the new tournament’s organisation: Piero Dillier, Thomas Rinderknecht, Werner Meier and Andy Ku?chel have founded the «Evviva St. Moritz Polo Ltd» together with Reto Gaudenzi. Polo enthusiasts from around the world were invited to subscribe for the shares. The offer appealed greatly to both national and international investors and the demand exceeded the offer.
The promoters have begun work on the project. Talks with potential main sponsors look promising and the city of St. Moritz has expressed its consent that the new organisers hold the tournament as of 2015. The first «Snow Polo World Cup St. Moritz» will thus take place from January 30th through February 1st 2015.
Back to the roots
The winter polo tournament in St. Moritz is of particular significance: polo on snow was invented here more than 30 years ago. «Since its early days, St. Moritz has been the best polo on snow tournament in the world. The uncertainty about the future of this top event both in sportive and social terms bothered us greatly», explains the promoter Reto Gaudenzi. «Polo enthusiasts around the world have encouraged us to take over the St. Moritz tournament again and lead it into a secure future.»
To ensure a longterm future for the «Snow Polo World Cup St. Moritz», it must be solidly financed, renowned in sports and social circles and supported by the local community and by the valley’s tourist industry. A new, very lean management structure, that, as in the early days, reunites more experts from the St. Moritz area, will help the tournament find a new foothold in the valley and among the local volunteers.